Alex Simpson | Commercials and Content Director

View Original

KEEO

Loved working on this new campaign shoot for hair tool brand KEEO. For the styling, set and make up we worked with a soft colour palette of nudes, creams, browns and orange - and once in post, we took this even further, desaturating the image but keeping the warm tones.

We chose to shoot our four models in a mix of hard direct and dappled light. The soft, filtered light created a natural looking diffusion, adding depth and dimension to their faces, making their expressions pop! The technique also produced interesting shadows for added contrast and texture to the image. Our goal throughout the day was to keep the poses as natural as possible, capturing authentic beautiful portraits.